Dallas Lawrence is Chair of the Social and Digital Media Practice at Levick Strategic Communications , the nation’s top crisis communications firm. He blogs on emerging digital media trends and best practices for social media engagement on Bulletproof Blog . Connect with him on Twitter @dallaslawrence . Social networks have truly come of age in the last year. No longer viewed as lonely outposts for youthful college slackers, the reach of these platforms has grown exponentially

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